Quickstart

Add a product, connect a channel, and automate orders, start to finish.

This is the fastest path through the whole system. You’ll add a product, connect a sales channel, and set up automation so orders flow in and out without manual work.

💡 Tip: Have your marketplace login and your ShipStation API keys handy before you start. Those are the only things you can’t create from inside the app. ShipStation uses a V2 key, plus a V1 key and secret if you want ILLUMA to send orders to ShipStation.

1. Add your first product

  1. Open the catalog: go to Catalog → Products and click Add Product.
  2. Fill in the essentials: enter a Title (required) and a Price. Leave SKU blank to use the next number in your product number series, or type your own. Either way, keep the SKU stable once you list the product.
  3. Create it: click Create Product. See Products.
  4. Add stock: quantity isn’t part of this form. Add it from Inventory → Stock Levels.

2. Connect a sales channel

  1. Open the Channel Hub: go to Channels → Channel Hub → Overview. Each channel has a card.
  2. Set up a channel: click Set Up on a card such as Amazon, eBay, or Google Shopping, then follow the connection steps. See Amazon, eBay, and Walmart (Walmart connects with API keys instead of a sign-in).
  3. Map your product to a listing so inventory and price stay in sync. See Listing mapping.

📸 Screenshot placeholder: The Channel Hub Overview page (Channels → Channel Hub → Overview) showing the channel cards with one Not Connected card and its Set Up button visible.

3. Turn on order automation

Instead of manually moving each order to your shipping tool, a flow does it the moment an order is paid.

  1. Connect ShipStation first: on the Channel Hub Overview page, find the ShipStation card under Fulfillment, Operations & Accounting and click Set Up. Full guide: ShipStation.
  2. Open Flows and click New flow (or From template).
  3. Pick a trigger: choose Order paid.
  4. Add a step: add the action Push order to ShipStation.
  5. Choose a status and create it: new flows start in Shadow, which lets you check the flow’s runs without it taking real actions such as sending orders. Pick Active (live) in the status menu at the bottom, then click Create flow. You can also create it in Shadow, review its runs, and click Activate on the Flows page when you’re ready.

📸 Screenshot placeholder: The flow builder with the Order paid trigger and a Push order to ShipStation step added, and the Status menu at the bottom showing Active (live). Use a test flow.

✅ That’s the whole loop: product → listing → order → automated fulfillment.

Next steps

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